March 2022

Linked is an excellent piece that covers the highlights of the evolution of genetic evaluation in the American beef seedstock industry. It begs the question, “Where is my emphasis on making cattle ‘better’…?”Are you up to date in using selection tools that make cattle that fit the modern industry, or are you still evaluating them…

The quote below was shared with Luke by Dr. Bob Hough. Bob is the author of many great and important beef breed books. Interestingly enough, he is the co-author of the 2021 book, “Shorthorn and the American Cattle Industry” with Dr. Bert Moore. This quote, written in 1875, is a telling excerpt from an upcoming…

Dr. Bob Hough is a true industry icon and one of the great beef leaders who sees the uniqueness, and more importantly, the role of every major breed within the cattle industry. It was Bob and our good friend, Dr. Bert Moore, who recently wrote the engaging book, “Shorthorn and the American Cattle Industry.” Bob…

A great piece by Luke’s coworkers, Dr. Randie and Dr. Jackie! “Female longevity is one of the most economically impactful traits of commercial cow-calf operations. When choosing genetics for replacement females, emphasizing stayability will optimize the genetic potential for longevity in the herd.” Read the full, short article here: https://www.internationalgeneticsolutions.com/site/index.php/component/content/article/95-igs-news/104-stayability-epd-does-it-works?Itemid=437

See link to the latest from the USDA Meat Animal Research Center. Of the breeds with a critical mass, Shorthorns rank #3 for MARB behind Angus & Red Angus. No other surprises or big shifts from previous years. There is work to be done, but Shorthorns aren’t sitting in a bad spot. But again, there…